Aerial Marketing

Imagine how many people would see your balloon each time it flies over a major city. Seeing a hot air balloon in the sky is quite a spectacular for many people, so think about how many people took photographs of it flying, capturing your business´s advertisement on it. This is a very effective method of advertising, as many people are intrigued as to what your business is about, will check it out, and could potentially be a future customer of yours. 

 

There are many international ballooning events every year, where people come from places all over the world to fly with the rest, either for recreational or business reasons where everyone shows off their company of advertising campaign.

 

Another effective method is that of tethering. The hot air balloon is tethered and stays stationary in the sky, just the right height for all to see. In major events, this could work very much to your advantage as there would be a lot of media coverage, capturing your balloon at its best.